Masaba Gupta’s New Bridal Collection Debuts with Jhanvi Kapoor

• By WeddingPlz
• August 7th, 2025
• Events & Exhibitions
•  
• 1 Min Read

Masaba Gupta has officially unveiled her latest bridal line, “Sabr Shukr Sukoon”, and Bollywood’s Jhanvi Kapoor steps into the spotlight as the brand-new face of the campaign. Dubbed The Masaba Bride, her presence perfectly captures the collection’s spirit of confidence, calm, and contemporary elegance.

Designs That Tell a Story

The collection beautifully merges tradition with modernity, featuring deep rust-brown and sindoori-red lehengas, a regal gold dhoti skirt paired with an armband, and an ethereal ivory set for brides who want to defy convention.
Handcrafted embroidery inspired by motifs like Mithi Makaai, Gul Jharokha, and Kashmiri Kali narrates a journey through patience (sabr), gratitude (shukr), and serenity (sukoon).

Jhanvi Kapoor Embodies the Modern Bride

In a standout look from the campaign, Jhanvi dons a striking red lehenga with a butterfly-cut blouse and a dramatic veil adorned with Pankh Bagh embroidery. Her styling, with minimal accessories, romantic florals in her hair, and warm, glowing makeup, perfectly balances grandeur with ease.

Masaba Gupta’s “Sabr Shukr Sukoon” is more than couture; it’s a narrative in thread and texture, perfectly embodied by a bride who walks her path with grace. For brides looking for a blend of ambition, poise, and beauty, this collection is pure inspiration.

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